Under the Leadership of Dale Earnhardt Jr. and Kelley Earnhardt Miller, JR Motorsports Announces KOA’s Continued Sponsorship of Rising Star Connor Zilisch, Solidifying Their Commitment to Family, Community, and a Shared Passion for Racing Ahead of the 2025 Xfinity Series Season
JR Motorsports (JRM), led by the dynamic sibling duo of Dale Earnhardt Jr. and Kelley Earnhardt Miller, has long been a cornerstone of the NASCAR Xfinity Series, blending a rich racing legacy with a forward-thinking approach to nurturing young talent. As the team readies itself for the 2025 season, its emphasis on fostering partnerships that resonate with its values of family, community, and a passion for motorsports continues to shine.
One such enduring partnership is with KOA (Kampgrounds of America), which has reaffirmed its commitment to JRM by backing one of the team’s most promising rookies, Connor Zilisch. KOA will serve as the primary sponsor of Zilisch’s No. 88 Chevrolet during one Xfinity Series race and as an associate sponsor for the remainder of his debut season. The sponsorship announcement highlights KOA’s continued investment in JRM’s vision and their shared belief in the power of fostering community through racing.
Dale Earnhardt Jr. expressed his gratitude for KOA’s loyalty and support, noting, “KOA has been an incredible partner, and their enthusiasm for the sport and its fans aligns perfectly with our values at JR Motorsports. Their commitment to Connor shows their belief in the future of NASCAR and our team’s role in shaping it.”
Connor Zilisch, a rising star with a reputation for his skill and determination on the track, will enter the 2025 season with significant expectations. The 17-year-old’s talent and work ethic have made him a standout in the JRM development program. With KOA’s backing, Zilisch is poised to make a strong impression in his rookie campaign, armed with the resources and support necessary to compete at the highest level.
“It’s an honor to have KOA on board for my rookie season,” said Zilisch. “Their support means a lot to me and the entire JRM team. I’m looking forward to representing their brand and showing fans what we can achieve together.”
Kelley Earnhardt Miller echoed these sentiments, emphasizing the alignment between KOA’s values and JRM’s mission. “At JR Motorsports, we’re about more than just racing — we’re about building relationships and creating opportunities. KOA’s commitment to supporting Connor is a testament to their belief in the next generation of talent and their dedication to the sport.”
The partnership between KOA and JRM extends beyond branding. Both organizations share a focus on community engagement, with KOA using its presence in NASCAR to connect with fans and promote the joys of camping and outdoor adventure. Their sponsorship of Zilisch not only bolsters his development but also strengthens the bond between NASCAR and its passionate fanbase.
As the 2025 Xfinity Series season approaches, the collaboration between JRM, KOA, and Connor Zilisch underscores the power of shared values and long-term partnerships in the world of motorsports. Fans can expect to see the iconic KOA logo proudly displayed on Zilisch’s No. 88 Chevrolet, serving as a symbol of what’s possible when community and passion come together.
With the leadership of Dale Earnhardt Jr. and Kelley Earnhardt Miller, JRM continues to set the standard for excellence, both on and off the track. As Connor Zilisch embarks on his rookie season with KOA’s support, the future of JR Motorsports looks brighter than ever.
