Tony Stewart Announces Exciting New Partnership With Major U.S. Company to Expand Racing and Business Ventures
Three-time NASCAR Cup Series champion and racing icon Tony Stewart has officially announced a new partnership with a major U.S.-based company, marking a significant step forward in his post-racing business ventures and motorsports operations. The deal, revealed at a press event held at Stewart-Haas Racing headquarters, is expected to fuel new developments across both his racing teams and media platforms.
While the identity of the company has not yet been disclosed, sources close to Stewart describe it as a “top-tier American brand” with a strong interest in automotive innovation, sports marketing, and grassroots racing support. The partnership aims to create new opportunities for talent development, enhance sponsorship outreach, and broaden fan engagement across various racing disciplines, including NASCAR, NHRA, and dirt track series.
“We’re incredibly proud to team up with a company that shares our passion for speed, competition, and community,” said Stewart. “This partnership isn’t just about branding—it’s about building the future of motorsports from the ground up.”
The collaboration will reportedly involve investment in new technology, exclusive content production, and nationwide fan events, giving Stewart’s brand greater reach and visibility across the country.
This move comes as Stewart continues to evolve into a leading business figure in the racing world. Between his team ownership, broadcasting efforts, and track investments, Stewart remains one of the most influential figures in American motorsports.
Fans and analysts alike view the deal as a win-win, with speculation already mounting about how it may affect Stewart-Haas Racing’s performance and growth in the upcoming seasons.
More details about the company and the scope of the partnership are expected to be revealed in the coming weeks, but one thing is certain: Tony Stewart is still full throttle when it comes to pushing racing forward.